A huge number of sites are monetized through the Adsense advertising system, and some webmasters even create MFA websites.
When using this method of earning on the site, it is necessary to set contextual advertising, and for each click on it, the site owner’s income is accrued.
The profit in this case depends on the cost per click and on the number of clicks on the advertisement. There are cases when the cost of a click decreases sharply, and this may be due to various reasons.
Why did Adsense CPC drop? In this article we look at the reasons that occur most often.
In general, the cost of a click is calculated using the serious algorithm , so it’s almost impossible to determine all the reasons for the cost reduction. If you had to deal with such a problem, then begin to eliminate the shortcomings that are described in the paragraphs above.
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